Frama transforms former apothecary into farmers market Il Mercato
Throughout annual pageant 3 Days of Design, Danish model Frama created a farmers-market exhibition at its Copenhagen headquarters to rejoice its deal with native communities.
The Il Mercato exhibition showcased Frama’s furnishings and homeware in collaboration with Apotek 57 – the model’s seasonal cafe – alongside contemporary greens from non-profit farmers market Grønt Marked.
The exhibition, which happened inside Frama’s Copenhagen retailer in an previous apothecary, aimed to spotlight connections between Frama’s current design launches, native produce and {the marketplace}.
“The kitchen is a spot of nurturing and care the place meals is ready with love and a spotlight to element,” stated Frama founder Niels Strøyer Christophersen.
“The Il Mercato exhibition embraces our ardour for native produce and represents a way of togetherness and connection.”
A big wood desk contained in the Frama retailer was curated in a minimalist tone with mushrooms, eggs, asparagus and different contemporary produce from Grønt Marked, whereas its wood-panelled cabinets have been lined with greens pickled in glass jars.
Adjoining rooms at Frama showcased the model’s newest furnishings and homeware choices.
Frama defined that the exhibition aimed to deal with meals provide and world meals infrastructure and spotlight matters and points surrounding public well being and financial growth.
“Via Il Mercato, Frama hopes to encourage guests to make extra acutely aware selections in their very own lives by recognizing the worth of shopping for, producing, and consuming domestically, in addition to reinforcing impartial communities,” stated the model.
The greens used within the exhibition have been additionally used for dishes within the model’s cafe, and Frama gave some away to its neighbours.
The Copenhagen-based multi-disciplinary design model creates, manufactures and sells furnishings, homewares, lighting, skincare, scent and meals.
This yr marks the tenth anniversary of three Days of Design. Additionally going down throughout town of Copenhagen Ukurant turned a woodwork manufacturing unit into an exhibition for rising designers.
Design studio GamFratesi spoke to Dezeen about how town is turning into the “second greatest vacation spot for design.”
The images is courtesy of Frama.
Il Mercato is on present from 7 to 10 June 2023 as a part of 3 Days of Design. Observe the reside protection on Dezeen reside: 3 Days of Design in Copenhagen. See Dezeen Occasions Information for details about the occasion, plus a listing of different structure and design occasions going down world wide.
